We want to inform you about an update to Knack’s pricing structure. Effective November 1st, 2024, we will introduce a price increase across all monthly and annual customer subscriptions. The adjustment will occur on your account’s next renewal on or after November 1st.
I was surprised to receive the price increase email yesterday. I understand that under the previous management, prices hadn’t increased for many years—seven, I believe.
Given that the plans had remained unchanged for so long, an increase was anticipated, as we saw in 2022/23.
However, the recent 20% increase is a surprise particularly in light of the current rates of inflation. I’m sure there is a rationale behind this decision.
Any price increase can make it harder to justify.
That said, as a fellow Knack advocate, I still believe that the value of what you can build and the functionality it provides remains exceptional.
Thank you for sharing your concerns. We understand that price increases can be difficult, and we want to provide some context around the changes. Over the past year, we’ve been investing significantly in enhancing Knack to bring even more value to our customers. Recent and upcoming updates include features like Knack Flows for automations, Next Gen Apps for an enhanced user experience, and performance improvements across the platform.
While the price adjustment reflects these enhancements, we understand that it’s a significant change. The new pricing will take effect for existing customers starting November 1, 2024, on your next renewal. If any changes are made to your plan before November 1st, the new pricing will be applied immediately.
Here is a Pricing Change FAQ article with additional information: FAQ: Pricing Change
If you have any specific questions about your account, our support team will always be happy to help out. You can reach them via this form: Get Help
We truly appreciate your feedback and are here to answer any questions you may have as you consider the new pricing model. Thank you for being part of the Knack community!
For existing customers, you will see the price increase on your next renewal on November 1st, but for new customers signing up for an account, the price increase went into effect yesterday (Oct. 1st).
Here is our article with FAQs surrounding the price increase: FAQ: Pricing Change
Yes however, as I said, for existing customers who make any changes to their plans, the new prices are effective October 1, 2024. With my subs all becoming due early Nov, my thoughts were to renew for 1 year at the existing price, lock it in, but that is not possible, in our dashboard it all the new pricing.
Yes Carl, totally agree. Knack is still great value, very powerful, and the best platform to develop quickly on. You know I am a huge fan. Also, the ongoing performance issues we had late 2023 early 2024 seem to have mostly gone now. Importantly, features are being added at a faster rate than before. Thats all great, and I have a lot of confidence in the Knack team … BUT I have customers I need to justify a 28% increase in 2023 and now another 20% increase to.
Plus, there is now an error with the pricing and description of the add-ons we have in the our dashboard.
Patty has also just promptly emailed me and explained that the pricing in the email sent to me was incorrect (they counted more add-ons that our account has) , and our add-on details are also not showing correctly in our dashboard. “Regarding the Add-ons field in the Plan Details section, you’re correct—it’s not properly displaying the subscription details. I’ll forward this to the team in charge.”
Glad I asked then!—I had flashbacks to the 2023 Bubble.io pricing change fiasco, and I was starting to feel a bit of déjà vu.
Still, at 28% and then 20% year on year, it’s disappointing that I can’t lock in the existing pricing for a year.
Paraphrased: The new pricing is effective from November 1, but for loyal customers, if you want to change plans between now and November 1, we’re pre-dating the pricing to October 1—before you were even informed about the increase. So, any changes to plans made before the November 1 price increase will also be charged at the new, higher rates.
Thank you Erik for being so understanding, and I appreciate you sharing your thoughts on the timing of the price increase.
We understand your concerns about the price change happening before the new features are released. I completely get that you’d like to vet the new capabilities like Flows and other upcoming features firsthand before deciding on the value.
We believe these changes will significantly improve how you use Knack, and we’ll continue to provide updates on new releases to ensure you get the most out of these improvements.
That said, your ability to assess the value before your renewal is important, and we’re here to support you through that process. If there’s anything specific you’d like more information on or have any questions about any updates, please feel free to reach out! Get Help Link
Thank you for your candid feedback and for being a part of the Knack community.
I think that even with the latest price increase Knack is still good value.
I appreciate that there has been a lot of investment in recent times to improve the product, and that costs money. A couple of years ago I was getting worried about the login term reliability/sustainability of Knack, but those concerns have now gone, so I’d much rather pay a bit more and know the product is going to be around in 10 years time. I love what is being done to Knack, and the future improvements look amazing.
In saying all that, I’d be getting worried if we see another 20% increase in a years time …
Hey Everyone,
Just wanted to throw my 2 cents in here too. I still do think that Knack is a great value, even though the double price increase does put pressure on those that develop apps for other customers.
The big thing that stuck out to me from the webinar was the ‘Agency’ structure. I believe it was 25 apps, for a whopping $1,499/month. Now that is an 800% increase from the current corporate plan which is also 25 apps.
My fear, as with any platform we back, is that the rug will be pulled out sometime, as this would likely break our offering to our customers.
It didn’t sound like all the details were worked out with the Agency plan yet, but it’s something we should keep an eye on. If they keep the corporate plan pricing as it is, I’m really curious what additional features would justify such a price increase for the Agency variant.
I certainly think a good gesture toward existing customers would be to let us lock in a year at existing prices if we prepay. The current strategy leaves a real sour taste and takes away any good will. We know next year it could spike in price again without warning. It really leads to getting people to start thinking about alternatives. I know I wouldn’t want to use Knack as a key part of my business, just an ancillary tool now.
I’m new to Knack and when I signed up Knack was offering a discounted price for the first 3 months. I trust this guaranteed price won’t be increased? Please confirm.
I can only speak for myself. I’m a long time end user of Knack for my business, and I hate to see price increase especially above the rate of inflation. It means I have some costs to pass to my customers, and not see any financial benefit from the additional revenue. However, I do appreciate that programmers cost money and the more development work we want doing on the core product, then that has to have a budget, and the funds come from the users. We all pay together, we all benefit together.
I can honestly say, I have nearly given up with Knack several times, especially in the 2016-2022 period, where communication was zero, new features were virtually zero, and performance could reasonably described as glacial. It certainly had potential and at least it was cheap.! The last 12/24 months has been a big catch-up with the sector leaders. There’s still a bunch of facilities that I would like to see, and we are using the KTL and bits of custom JS to realise a lot of functions that really ought to be in the product as standard, but the progress and focus by the new Knack team has really been worth some praise.
From my perspective, the production and order management system we have configured and developed over the last 8 years is worth a 400% increase in turnover while we’ve been using it with the same admin and management staffing. Apart from Knack saving me the wages of two admin clerks, our clients just love managing their own orders. Its a feature that wins us business again and again, against a competition still working with emails, excel and paper diaries. Therefore Knack should be seen as highly cost effective in the context of our business development. I guess sometimes you have to consider, not just the cost of ownership, but the cost of the alternative. I hope to see the additional fees manifest themselves as more development and better performance.
